```json
{
    "title": "Good Design == Higher Profits",
    "url": "https://performancezen.com/2005/01/27/good-design-higher-profits/",
    "datePublished": "2005-01-27",
    "dateModified": "2005-01-27",
    "language": "en-US",
    "description": "Allan Jenkins has posted a link to a paper posted by Hans Henrik (don't you love blogs) on how companies with good design have outperformed the FTSE 100 over the…",
    "author": "spierzchala",
    "publisher": "Performance Zen"
}
```

# Good Design == Higher Profits

Allan Jenkins has [posted a link](http://allanjenkins.typepad.com/my_weblog/2005/01/is_good_design_.html)to a [paper posted](http://blog.hoejberg.dk/archives/001240.html) by Hans Henrik (don't you love blogs) on how companies with good design have outperformed the FTSE 100 over the last decade.

Very cool. It would be interesting to see if the paper also correlates whether good design can make or break a company.