```json
{
    "title": "Mmmm…let’s call our customers dinosaurs…part 2",
    "url": "https://performancezen.com/2005/05/04/mmmmlets-call-our-customers-dinosaurspart-2/",
    "datePublished": "2005-05-04",
    "dateModified": "2005-05-04",
    "language": "en-US",
    "description": "Rick Segal compares the Microsoft advertising approach to the Marriott advertising approach -- Dinosaurs v. blogging/podcasting. [here] I am not sure why Microsoft is still running this hideous ad campaign.…",
    "author": "spierzchala",
    "publisher": "Performance Zen"
}
```

# Mmmm…let’s call our customers dinosaurs…part 2

Rick Segal compares the Microsoft advertising approach to the Marriott advertising approach -- Dinosaurs v. blogging/podcasting. [[here](http://ricksegal.typepad.com/pmv/2005/05/msft_vs_marriot.html)]
I am not sure why Microsoft is still running this hideous ad campaign. A few thousand copies of [Purple Cow](http://www.amazon.com/exec/obidos/ASIN/159184021X/performance03-20/ref%3Dnosim/102-4492705-3213719) need to end up in the Microsoft marketing department.
