I guess that Tim (Dead Hockey Player) Horton’s Doughnuts is making an incursion into the US market. This out to be interesting. Last time something like this happened, Washington was burned.
Actually, I know that other Canadian retailers (most notably Canadian Tire) have tried to move south, only to be beaten back at the border. My suggestion to THD is to emphasize the higher quality food, and downplay the founder’s tragic demise.
More on Tim Horton.
Via Mutually Inclusive PR